Guide your customers down the right — and legal — path if they insist on purchasing a firearm as a gift for a loved one this holiday season.

The .410 revolver might not seem the most practical gun, but it’s plenty versatile.

From classic to cutting edge, these new rifles will suit the needs of any hunter.

Today’s most powerful production airgun might be the perfect gun for hunting feral hogs in Texas brush country.

The CZ 600 American Centerfire Rifle is beautifully crafted featuring a handsome Turkish walnut stock.

The Ultralight precision AR Carbine Rifle from Wilson Combat was built to hunt.

Ruger’s LCP Max delivers notable upgrades over previous iterations, and the competition.

It always makes sense to add emphasis to growing product categories.

Innovative new holster systems don’t compromise on comfort or security.

EAA/Girsan delivers a new light-weight High Power with world-famous genetics and modern features.

Shooters get long-range accuracy and consistency with Federal Ammunition’s Gold Medal CenterStrike 6.5 Creedmoor Match Loads.

Christensen Arms has added long-action caliber options to its Modern Hunting Rifle (MHR) bolt-action rifle line.

The Carbon Elevate Rifle from Howa is now available in 6.5 PRC chambering.

The Gordion Compact Shotgun from Retay Arms was designed to fit any shooter.

These new bolt-action big-game rifles will suit a wide range of hunters.

Aftermarket options can elevate the Ruger MK’s accuracy and ergonomics to an entirely new level.

The Big Boy Revolver is the first offering in the burgeoning Henry handgun line.

Customers looking for a new over-and-under have plenty of options, including these three new standouts.

From entry level to high end, these eight new airguns present serious sales potential.

The physics behind modern suppressors — and machine guns — dates back centuries.