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From TR magazine Articles

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Red-Dot Sights: Seeing More Than Red

Red-dot sights don’t actually have to be red. Other colors like green and blue have their advantages.
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Is the Media Purposefully Underreporting How Many Americans Own Modern Sporting Rifles?

We know the AR-15 is the most popular rifle in America, but can we trust the “data” coming from mainstream media?
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Text Marketing in the Shooting Sports Industry

It’s not impossible to use text-message marketing in the firearm space — it just has to be done right.
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Save Your Retail Store Money by Cutting Overhead

Is high overhead cutting into your profits? Here’s how to trim the fat without getting too lean.
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How to Implement a Blockchain-Based Loyalty Program

Forget punch cards and emailed coupons. Blockchain technology is the future of retail loyalty programs.
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How Firearms Retailers Can Evolve for Success

How firearm retailers can thrive with new demographics.
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Gun Safety at Your Shop's Counter

Gun safety standards at your counter are an absolute non-negotiable.
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Selling Multitools: The Ultimate Everyday Companion

A multitool is an essential piece of EDC gear for many shooters and hunters.
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How to Sell More Guns When No One Is Buying

Firearms retailers can use these strategies to make sales in a market downturn.
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Selling Suppressors

With the tax stamp a thing of the past, suppressors will be hot-ticket items more than ever before.
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The Right Entity for Your Firearms Business

The way your business is set up affects your taxes, your liability, and many other important factors.
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Stock the Right EDC Knives

Most of your customers are carrying a knife as part of their daily routine. Are you stocking what they’re buying?
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Digital Lifeline for Your Firearms Retail Shop

Local retailers can use content aggregation to boost their competitive edge without a big marketing budget.
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Standing Out in the Firearm E-Commerce Space: 3 Strategies to Build a Competitive Store

Is selling online for you? Here’s how to do it right.