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From SSR Magazine Articles

Mossberg 590 RM 1

A Tactical Shotgun for the Serious Shooter

Mossberg’s new 590RM Mag-Fed Shotgun provides the capacity for any defensive situation.
Pulsar Thermion thermal 1

Pulsar Delivers Daylight Vision and Nighttime Heat

The Thermion Duo DXP50 riflescope provides excellent thermal capabilities and daylight versatility.
Firearms sale MCC 2

Banking Reform for Firearm Retailers

Banking reform will play a critical role in the success of everyone in the firearms industry.
Ruger AR rifle

Improving Modern AR Rifle Accuracy

Better materials and manufacturing have brought impressive accuracy to the AR platform.
Gun ammo sales

Good Questions Lead to More Sales

A little conversation can lead to a lot of additional accessory sales.
Kimber 1911 1

Kimber's New 1911 Is Ready to Compete

The Kimber 2K11 double stack 1911 delivers impressive accuracy in an attractive package.
Backcountry rifle 1

The Evolution of Packable Rifle Performance

The 7mm Backcountry was designed for serious hunters who cover a lot of ground.
Upland shotgun

The Shotgun Is a Gun for Everything

Shotguns and accessories represent the biggest segment of the shooting sports market.
Angry Stag thermal 1

Low-Cost Thermal Provides Plenty of Capability

The Angry Stag AS-256-15 TriMode Thermal optic serves triple duty for under a grand.
Caldwell chrono 1 copy

A Better Measure of Ballistics

Caldwell’s VelociRadar Chronograph gives shooters a greater understanding of what their rounds are doing at the muzzle and down range.
Mossberg deer rifle

6 New Deer Rifles That Deliver

Modern materials and manufacturing have made hunting rifle accuracy a near guarantee.
Mark 7 machines

Perfecting the Art of Reloading

Lyman focuses on innovation and diversification to serve a broad spectrum of the shooting sports industry.
Precision riflescopes

The Push for Precision Optics

Tactical applications and PRS competition are driving improvements in precision optic designs.