From SSR Magazine Articles

Trijicon’s high-quality variable riflescopes bring tactical readiness to the hunting and recreational shooting markets.

Air guns are practical, effective tools that open up training opportunities.

Factory focus on autoloaders is a stubborn trend, but new customers still want revolvers and the right guns will ring your register.

ATN’s ThOR 5 640 LRF 4-32x Thermal delivers high-end features at a lower price.

CMC has been making aftermarket triggers for more than two decades.

Selling the right equipment — and training — can make all the difference when survival is on the line.

Once default but now deluxe, walnut rifle stocks draw attention and offer profit potential.

Stay dialed in through the end of waterfowl season with the gear duck and goose hunters need.

InfiRay’s BOLT TX60C Thermal Scope finds balance between higher resolution and magnification.

The Canik SFX Rival-S is built for competition but capable of so much more.

Purpose and personal preference are major factors in choosing between single- and two-stage triggers.

Fusion Thermal’s Avenger 40 with RAZR technology is clear, accurate and intuitive.

The latest upsurge in sales of small-bore shotguns is reminiscent of others in the past three decades. But this time, it feels different.