From SSR Magazine Articles

The Canik SFX Rival-S is built for competition but capable of so much more.

Purpose and personal preference are major factors in choosing between single- and two-stage triggers.

Fusion Thermal’s Avenger 40 with RAZR technology is clear, accurate and intuitive.

The latest upsurge in sales of small-bore shotguns is reminiscent of others in the past three decades. But this time, it feels different.

Mossberg’s new 28-gauge Silver Reserve Eventide Turkey offers capability without the kick.

Dickinson Arms expands its offerings while focusing on high-level craftsmanship.

While straight-pull bolt actions have been around for well over a century, they’re still new to many American shooters.

Providing extra value and opportunity will give you leverage with price shoppers.

The Armasight Contractor 640 Thermal Weapon Sight is ready to hunt.

Help customers prepare for defensive encounters, and everything that comes next.

Sound advice will make sales and help your customers keep their hearing.

Sightmark’s Wraith Mini 2-16x35 packs higher-end functionality into a lower-cost thermal.

Slowing gun sales create uncertainty for retailers but bright spots remain.