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From SSR Magazine Articles

Kel Tec PR57 1

Pushing the Boundaries of Handgun Design

Keltec continues challenging norms with the new PR57 for concealed carry.
Henry Homesteader 1

The 9mm Homesteader Carbine Proves its Versatility

Henry’s Homesteader is a nifty little carbine with light recoil and plenty of purpose.
Handgun sales

The Art of Handgun Sales

A thoughtful approach to serving customers can define your store.
Mossberg MVP Precision 2

Precision Shooting Gear Delivers Results

The precision shooting market is loaded with opportunities for the savvy retailer.
Precision Rifle 1

Rifles That Reach From Long Range

The evolution of modern precision rifles is good for shooters, and your business.
Ruger RXM 1

Accurate, Versatile and Affordable for Concealed Carry

Ruger’s RXM 9mm opens more possibilities than the average concealed carry pistol.
Gun care 1

The Right Way to Store and Protect Firearms

Long-term firearms storage requires more than a little oil and a locked safe.
Charter Double Dog 1

A Revolver That's Built to Do More

Charter Arms’ versatile new Double Dog delivers everything a self-defense revolver should.
Williams

12 New Red-Dots for 2025

Innovative new technologies and functional improvements are driving the red-dot market.
WAVE ATRIS Thermal 1

Thermal Optics Get More Accessible

WAVE delivers a quality thermal riflescope with Fusion DNA and a competitive price point.
DSC05501

Pushing Firearms Innovation

Q, LLC is focused on advancing capabilities and technologies through innovative guns and silencers.
Suppressor silencer 4

Capture the Skyrocketing Suppressor Market

Faster approvals, better technology and greater adaptability are driving demand for suppressors.
Colorado Patriot Predator

10 Rifles That are Ready to Hunt

These guns represent the evolution and advancement of hunting rifles.