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Behind the Scenes With GAS Bowstrings

GAS Bowstrings President Eric Griggs explains how a company that started in 2017 with only three people has grown into the largest aftermarket string maker in the industry.
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Add 20% to Your Bottom Line With These Five Questions

A few key questions can lead to serious sales opportunities at your gun store — if you know what to ask.
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2022 Readers’ Choice Awards

We asked readers of Bowhunting World magazine to vote for their favorite hunting brands. The companies highlighted here were chosen as best of the best.
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How to Handle Donation and Sponsorship Requests

Constantly getting hit up by charities, event planners and Little League teams? Here’s how to get a grip on your donations.
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How Long Has It Been Since Your Last Social Media Post?

It’s not a good look when customers reach out to your Facebook page and see you haven’t promoted your company’s products or services in months or years.
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Offering the Right Mix of Compounds and Crossbows

Is the bow rack in your archery shop stocked appropriately with compounds and crossbows?
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Is It Time for Your Firearms Business to Expand?

There are some key considerations to keep in mind when you’re thinking about expanding into a second location by buying an existing business.
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Why You Should Consider Offering Gun-Cleaning Classes

Every gun owner needs to know how to clean their firearm, but YouTube is an overwhelming sea of good and bad instruction.
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Increasing Hunter Participation

Understanding who takes a hunter safety course and then goes on to buy a hunting license — or not — is a complicated but important subject.
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2022 ATA Trade Show Recap

Although the 2022 ATA Trade Show faced unprecedented challenges, attendees and exhibitors were able to meet face to face, see and test new archery products, and plan for another big sales year.
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Opinion: At Least One Archery Company Should Build a Finger Bow

Not a single manufacturer of compound bows builds a model designed for finger shooters. In the author’s opinion, that’s just wrong — and a poor business decision.
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Learn to Be More Productive

You can better manage the daily barrage of tasks by decluttering your brainpan.
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A Woman Walks Into Your Archery Shop — Acknowledge Her

Improve how you interact with female archery customers to increase sales and improve customer relations.
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How to Take Better Product Pics

To capture the interest of archery customers on social media, you must showcase top-notch images. Here are 20 tips for taking better product pics.
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Why Archery Pro Shops Still Matter

How archery pro shops can win the sales war with online retailers and big box stores.
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How Your Business Survives a Ransomware Attack

Don’t think that just because you’re a small company, you’re not in danger of a ransomware attack. How do you survive it?
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Funding the Future of Our Natural Resources

Your customers make up a large portion of what funds conservation efforts in the U.S., a much needed thing to ensure the future of our natural resources.