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Bring Up the Bow Case Conversation

Bow cases are one of those products that sort of sell themselves, provided your staff is well-informed, you display cases in a meaningful way, and you offer tips to your customers on how to choose the right case — or two — for their needs.
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Why You Should Consider Outsourcing Payroll

Payroll services can help business owners stay organized and compliant with state laws.
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The Road to a New Bow With Prime Archery

The author learns what goes on behind closed doors as Prime Archery brainstorms, designs, builds and ultimately markets a new compound bow.
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You Want Loyal Customers? Try Going Old School

Handwritten notes and old-fashioned courtesy will go a long way toward repeat business that will drive your revenues higher.
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The Future of ICOtec and Predator Hunting

ICOtec has been making predator calls for nearly 20 years and is looking forward to continued growth in the predator-hunting market.
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Behind the Scenes With Doinker

Doinker Founder Bill Leven took a hard look at his company during the pandemic shutdown. After an 8-month halt in production, rumors of the legendary archery company’s demise are unfounded.
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How to Ensure a Smooth Transition for the Sale of Your Business

Details of an exit plan for your company should be worked out when you open the doors — or even earlier.
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Shooting Tips: 4 Reasons Why an Arrow Misses the Bull’s-Eye

A customer’s lack of consistency with archery gear can be traced back to one (or more) of four reasons. The author explains each one in detail, and also provides paths to recovery.
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9 Things You Can Do Right Now to Cut Company Costs

If you’re concerned about your company's bottom line, any time of the year is a good opportunity to figure out how to trim overhead costs that may be eating away at your profits.
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Sell More Treestands and Ground Blinds

How to up your sales team’s game in the challenging product categories of treestands and ground blinds.
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Stamp Out Politics in the Workplace

Constant political bickering among your crew reduces productivity, leads to hard feelings and could cost you customers if you don’t get it under control.
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6 Tips to Ensure Ladies’ Night Success

Does your store or range offer a ladies’ night? Here’s how to boost those numbers and make it bigger and better.
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Help Your Employees Break the Cycle of Negative Thought

Learning to turn off those all-too-common negative thoughts makes employees more resilient and better able to cope with change and stress.
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5 Ways to Please Your Archery Customers

These five tips will help ensure your archery customers leave with a smile.
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Arm Yourself With Insurance Knowledge

What every tactical retailer needs to know about business insurance.
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Is It Time to Move?

Consider these factors before you decide to relocate your business.
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Typical Turnaround Time

We asked three veteran retailers: “What is your typical turnaround time for equipment repairs/service during the busy part of bowhunting season?” Here’s what they had to say.
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Expand Your Customer Base

Follow these simple strategies to help your shooting sports business pick up new customers.

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