Business

How many hunters are there in the U.S. today, really? Are there more people hunting today than, say, 20 years ago? Which states have the most licensed hunters? How have the statistics changed over time?

To help consumers decide which bowsight is right for them, mount several of your best-selling models on a display riser that can be taken outside.

No one likes paying for something they hope they never use, but you can’t skimp on these types of insurance for your firearms business.

Rather than use exit interviews to glean insights from departing employees, consider taking a more proactive approach with ‘stay’ interviews.

Not all hunters are diehards, and your pro shop — and the entire hunting industry — should welcome them with open arms.

Maintain a good credit rating and you’ll still find financing at a time when money’s tight.

Consider these factors to decide which promotional platforms will help you meet your goals.

If you have the floor space available, displaying a pop-up blind featuring see-through walls will allow customers to see — literally — what they’ve been missing.

The Entrepreneurial Operating System can help you get a grip on your business.

We asked three veteran retailers: “Which archery target style sells best in your shop, and how do you keep a competitive angle with target sales?” Here’s what they had to say.

Most hunters also camp, fish, hike and participate in other outdoor recreational activities. All of that requires extra gear you should be selling.

GAS Bowstrings President Eric Griggs explains how a company that started in 2017 with only three people has grown into the largest aftermarket string maker in the industry.

A few key questions can lead to serious sales opportunities at your gun store — if you know what to ask.

We asked readers of Bowhunting World magazine to vote for their favorite hunting brands. The companies highlighted here were chosen as best of the best.

Constantly getting hit up by charities, event planners and Little League teams? Here’s how to get a grip on your donations.

It’s not a good look when customers reach out to your Facebook page and see you haven’t promoted your company’s products or services in months or years.

Is the bow rack in your archery shop stocked appropriately with compounds and crossbows?