sales tips Articles

Not everyone needs a new bow — but sometimes it makes complete sense to get one. Here’s how to refine your sales pitch so customers understand the true value behind a new-bow purchase.

Handgun hunting is growing fast. Learn what customers need, which firearms and accessories to recommend, and how to stay on top of state laws.

From Black Friday to overlooked seasonal windows, this article shows how better timing can make your store promotions stand out and drive more sales.

If you missed one of these popular Archery Business stories from last month, here’s your chance to check them out without having to search or scroll.

It’s frustrating when a customer spends a lot of time evaluating a product and then walks out without buying it. What gives?

How to carve out a sliver of success in an ultra-competitive product space.

If you missed one of these popular Archery Business stories from last month, here’s your chance to check them out without having to search or scroll.

Boost your sales of guns — and everything else — with these tips from Hunting Retailer's writers.

Looking to bolster your bottom line with crossbows? We found two shops that show what’s possible while operating in the mature Badger State market.

When it comes to sales, do you want to have your cake and eat it, too? Use the “yellow cake principle.”

There are benefits to carrying soft goods, bowhunting optics and other ancillary gear. Here’s a review of the top categories, and how carrying these items could be more of a plus than a negative.

With so many marketers vying for customer dollars, how do you compete?

An instructor's guide to helping new shooters select the correct shotgun shells.

Firearms retailers can use these strategies to make sales in a market downturn.