Modern crossbows are faster, smaller, lighter and more accurate at longer range.

Sub-gauge guns have gained ground, and more and more turkey hunters are turning to the 28.

Hunters and competition shooters have endless options for aftermarket rifle stocks, and those sales lead to more accessory sales.

Several selling points and some good options for customers considering a suppressor purchase.

Girsan’s Influencer X line of 1911s is born of the original but offers more for today’s shooters.

Riton has built relationships and market share with purpose-built optics that deliver real value.

Fast Fixes, Common Causes and basic prevention for semi-automatic pistol malfunctions

The self-defense market is strong and these guns are getting a lot of attention.

There’s a growing market for airguns and smart retailers should be paying attention.

PARD is delivering thermal and night vision optics with features above their price range.