From HR magazine Articles

The author has visited sporting goods stores across the country and learned a lot about what to do — and what not to do — to be successful in retail.

These are the models passionate handgun hunters will be looking to buy this season.

What are duck and goose hunters buying to keep them warm and dry afield this season?

Velvet hunting seasons are becoming a popular choice for impatient hunters to get in the woods sooner. Are you ready to outfit these warm-weather hunters this fall?

Are ready-made bundles really working for your customer?

Success can be elusive, especially when the prize is a trophy whitetail buck.

Seeing really is believing when it comes to spotting scopes, so get customers hands-on opportunities with the gear and follow these tips.

All rain gear is not created equal, but there’s an option for every budget.

Having been in the sales and marketing business for over 25 years, I’ve heard almost every excuse possible to not...

Gundog owners aren’t shy about spending on their dog’s needs. Are you stocking the right gear?

Air rifles have come a long way from the days of backyard plinking with a pump-action BB gun. If you still think they’re just for kids, it’s time to take another look.

Email marketing is definitely still effective — if you do it correctly and intentionally.

Having been in the sales and marketing business for over 25 years, I’ve heard almost every excuse possible to not...