The 2023 Elite Omnia delivers the same shootability as past models, but with greater customization and extra velocity.
The new carbon Elite Era delivers innovative performance and a premium finish with the fit and feel of Elite Archery’s signature shootability.
The author learns what goes on behind closed doors as Prime Archery brainstorms, designs, builds and ultimately markets a new compound bow.
The 2023 Hoyt VTM 31 and VTM 34 usher in the next generation of Hoyt flagship aluminum bows.
The Mathews Phase4 is engineered with new Resistance Phase Damping Technology to drastically reduce vibration, and it’s built compatible with a completely redesigned line of Bridge-Lock Stabilizers.
Bowtech Archery introduces its most advanced carbon bow — the 30-inch, 4.5-pound Carbon One.
Hoyt’s 2022 flagship, the Ventum Pro 30, is tough, tactical and deadly.
The new-for-2023 Elite Omnia features tremendous customization in limb pivot angle, draw length and let-off — all without a bow press. It aims like a target bow and is compact, fast, whisper quiet and accurate.
Bear Archery’s most popular compound for 2022 — the Bear Alaskan — proves a customer doesn’t have to go broke to get a deadly bow.
Mathews Archery Founder Matt McPherson provides insight into why the company he started 30 years ago continues to experience success in a highly competitive marketplace.