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Find the Right Price Point by Learning to Read Your Customers Spending Habits

When setting price points, understanding a community's unique spending habits can be more helpful than evaluating average household incomes or the vibrancy of a local economy.

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5 LinkedIn Profile Tips for Business Owners

Social media is something you have to pay attention to these days to maximize your company’s marketing and branding efforts. Here are some tips pertaining to one of those tools, LinkedIn.

Investigator

Use Retail Customer Segmentation in the Same Way a Detective Uses a Suspect’s File

Customer segmentation is essentially stereotyping sub-groups of existing and potential customers. Do it right, and you'll boost your company's bottom line.

Poser part 2

Archery Industry Posers Alert — Part 2

Did I spot many archery industry posers during the 2019 ATA Show? Here’s my final 2 cents on a topic that generated more feedback than anything I’ve ever written before.

How to Build Relationships With Young Customers Through Social Media

Wondering how to attract young customers? They want a relationship with a brand they believe in, and social media can assist you.

How to Build Relationships With Young Customers Through Social Media

Wondering how to attract young customers? They want a relationship with a brand they believe in, and social media can assist you.

How to Build Relationships With Young Customers Through Social Media

Wondering how to attract young customers? They want a relationship with a brand they believe in, and social media can assist you.

How to Build Relationships With Young Customers Through Social Media

Wondering how to attract young customers? They want a relationship with a brand they believe in, and social media can assist you.

How to Build Relationships With Young Customers Through Social Media

Wondering how to attract young customers? They want a relationship with a brand they believe in, and social media can assist you.

How to Build Relationships With Young Customers Through Social Media

Wondering how to attract young customers? They want a relationship with a brand they believe in, and social media can assist you.

How to Build Relationships With Young Customers Through Social Media

Wondering how to attract young customers? They want a relationship with a brand they believe in, and social media can assist you.

How to Build Relationships With Young Customers Through Social Media

Wondering how to attract young customers? They want a relationship with a brand they believe in, and social media can assist you.

How to Build Relationships With Young Customers Through Social Media

Wondering how to attract young customers? They want a relationship with a brand they believe in, and social media can assist you.

Customers

How Hunting Retailers Can Lock Down Millennial Customers

Learn how to appeal to a millennial customer base and lock them down with personal attention rather than low prices.

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How to Build Relationships With Young Customers Through Social Media

Wondering how to attract young customers? They want a relationship with a brand they believe in, and social media can assist you.

Retail info1

Why Customer Follow-Up Is So Important

Your company could be losing out on potential sales if you’re not prioritizing follow-up after making initial contact.

Outdoorsmans tripods and backpacks

Retailer Spotlight: Outdoorsmans in Fountain Hills, Arizona

Founded in 1982, Outdoorsmans specializes in topnotch tripods, bipods, backpacks and optics.

Nagels Gun Shop 1024x498

Affordable Tech Can Help Gun Shops, Bowhunting Retailers Gain the Efficiencies of a Large Company

These easy-to-adopt technologies can give hunting retailers access to the same resources larger businesses enjoy.