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Business

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Asking Leading Questions

Asking the right questions helps create more satisfied customers, and keeps cash registers singing.
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Hunter Recruitment and Retention

Not only is your customer base shrinking, but so, too, are the number of people contributing to the conservation of wildlife through excise taxes they pay on the purchase of firearms, ammunition and related items.
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8 Ways to Survive Box Store Competition

Don’t get trampled by the big dogs. Hold your own with these eight easy-to-follow steps.
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Varmint Hunting Gear

Are your customers chasing varmints year-round or even just in the off-season? Here's what you can sell them.
Vista Outdoor Blackhawk T Series holster

The Debrief: Vista's Josh Waldron on the Future of Brands

Vista has been trending toward decentralization of its divisions — allowing its brands to shine and follow distinct paths with less reliance on shared services — and the hiring of Josh Waldron marks a dramatic step in that direction for the Blackhawk, Eagle and Uncle Mike’s brands. Tactical Retailer caught up with Waldron recently to get his thoughts on the future of his brands in the tactical market.
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Retailers: Certify Staff, Customers and Others to Teach Archery

Certify staff, customers and individuals in the community to teach archery and increase your customer base.
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NSSF Introduces 'SHOT University' Online Member Benefit

The National Shooting Sports Foundation has introduced another member benefit, the new SHOT University online portal, to help members with marketing, promotion and education information.
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Outfitting Upland Bird Hunters

Whether your customers pursue grouse, pheasant, quail, or other upland birds, they're going to have some specific gear needs that you can help fill.
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Manufacturer Spotlight: Gold Tip

Established in 1989, Gold Tip offers a full line of premium carbon hunting and target arrows.
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NASP/IBO 3D Challenge Continues to Benefit Student Archers

The NASP and IBO continue to work individually as well as together to improve the lives of student archers and promote the outdoor lifestyle.
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Are You Ready for Black Friday?

Black Friday is right around the corner. Now's the time to make plans and formulate a marketing strategy.
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Tips for Shy Sales Associates

Shy or quiet sales associates aren't doomed to failure. They just have to learn how to come out of their shell.
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Business Tip: How To Maximize Meetings

The point of a meeting is to communicate problems, ideas and solutions cooperatively up and down the chain in an organization, with the goal of having your team doing their jobs more efficiently.
Truglo spotlight lead

Manufacturer Spotlight: Truglo

Established in 1993, Truglo continues to innovate and offer value-added products for hunters and shooters.
Lead Dead Center Bow Balancer

Balancing Act: Dead Center Pro Bow Balancer

Adding bow balancing to your pro shop services may help you balance the books, too.
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TenPoint Offering $200 Rebate on Stealth NXT Crossbow Packages

Customers who purchase a TenPoint Stealth NXT crossbow package through Nov. 30, 2019, can take advantage of a $200 mail-in rebate.
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6 Tips for Dealing With Archery Shop Stress

Running an archery shop can be difficult, especially during the busy season. Here are a half dozen suggestions on how to lower your stress.