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Business

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Waterfowl Season hunters in blind photo by clemons

4 Ways To Capitalize on Waterfowl Season

When waterfowl season arrives hunters are geeked to hit the woods and get in the blinds. Here are four ways to get them into your store.
First Shots shooting range NSSF photo

Expanding Shooting Sports Month

Celebrating beyond August provides more opportunities to grow your business.
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Selling Guns and Bows: Traits to Look for in a Salesperson

Just because an employee knows everything about guns and bows, that doesn’t mean he or she can sell them.
United States Flag photo Wikipedia

Serving Those Who Served

With Veterans Day approaching, now’s the perfect time to show appreciation for those who have served their country and community.
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Managing Stress During the Busy Archery Season

What steps do you take to manage stress and stay organized during the busy archery season?
Let Customers Speak Photo by NSSF

How Employees Interact With Customers Matters

How your employees interact with customers can leave a lasting impression on them and your store. Don't let a bad apple spoil your lot.
Hero Preference

Bow Preferences and Buying Habits

Survey results from three generations of bowhunters.
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6 Common Website Mistakes

Avoid these mistakes and enjoy the benefits that an effective online presence can help create for your business.
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Are You Charging Enough for Shooting Lessons?

We asked three veteran archery retailers: What are your rates for shooting lessons, and what is included? Here’s what they had to say.
Retail website

Avoid Having a Cluttered, Annoying Website

Is your website clean, uncluttered and visually appealing? Or is it outdated, annoying or a hodge-podge of visual grossness? Don't have the latter.
Battling City Hall about your taxes i Stock

Battling City Hall About Your Taxes

You can’t fight City Hall (in most cases), but it pays to understand the various taxes and deductions that apply to your business.
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Do You Stock Left-Handed Bows? Why or Why Not?

We asked three veteran archery retailers if they stock left-handed bows. Here’s what they had to say.
Security System Panel NSSF Blocker 1020 TR column

Do You Know Your Duress Code?

Does your store have an alarm system with keypad entry? Speak to your provider about setting up a duress code.
Traveling bowhunter shopping

Tips for Helping Traveling Bowhunters

Cater to your local customers, but also prepare your store’s aisles for the traveling bowhunter.
Fiocchi Jared Smith ammunition from SSR

Fiocchi Expands in U.S. by Building on Heritage

Fiocchi is leveraging more than 140 years of ammunition excellence to expand its role in the United States market.
Sig Sauer Electro Optics on pistol photo by Clemons

Sig Optics, Five Years In

In just a few years, Sig Sauer has come a long way with its electro-optics division — and the future look bright.
Handgun training course lead

Tips for Offering a Basic Handgun Training Class

Many of your customers have purchased a handgun for personal/home defense, and they want to learn the basics. Is your store and staff ready to show them the way?