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Entries Tagged From AB magazine

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Tips for Rotating Merchandise

We asked three veteran archery retailers: “How often do you rotate your merchandising layout and displays?” Here’s what they had to say.
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Bow Review: Bear Archery Legit RTH

Many potential bow buyers enter your store looking for a great value, and for $449.99 the highly adjustable Bear Archery Legit RTH package is a smart choice.
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Behind the Scenes With The Outdoor Group

Brands you know. Manufacturing you trust. And service to fit your schedule.
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4 Ways to Improve the Archery and Bowhunting Industry

Learn what you can do to grow and strengthen the archery and bowhunting industry.
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Important Business Lessons for Archery Dealers

We asked three veteran retailers: “What are the most important lessons you’ve learned during your archery retail career?” Here’s what they had to say.
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6 Killer Hunting Arrows

Arrow offerings designed to drive a very important point home — delivering broadheads on target with every shot.
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Selling Sights, Rests and Quivers

Archery accessories are an important category, and you can optimize your program with these practical sales tips.
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3 Top-Notch Lighted Nocks

Track arrow path in flight, clearly see shot placement, and recover more game with high-quality lighted nocks.
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Evaluate Your Marketing Efforts: What’s Working, What’s Not, and How to Fix It

Follow this five-step plan to determine if your marketing efforts are effective.
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15 Lessons Every Bow Technician Should Learn

Working on archery equipment is a labor of love, and the mastering of many talents.
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Rocky Mountain RM-415

The Rocky Mountain RM-415 crossbow package is affordable — MSRP of $349.99 — lightweight, reliable and accurate.
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Behind the Scenes With Swhacker

President and CEO Keith Kelly explains the origins of Swhacker’s unique expandable broadhead design — and offers a discount on your next order for mentioning this article.
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Survey Results: Bow Preferences and Buying Habits for Three Generations

Use these data to improve your archery shop sales strategies and generate more income.