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From AB magazine Articles

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How to Prepare for an Influx of Archery Customers

Use these six tips to conquer archery’s retail rush season.
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7 Ways to Jumpstart Your Busy Bowhunting Season

You can jumpstart the bowhunting busy season by trying the proven strategies outlines in this article.
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9 Deadly Broadheads

Nine high-performance, game-busting broadheads for the discriminant archer.
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Your Employees Do Represent You

Fact: Employees who feel proud about their job and their employer will be better representatives of your business.
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Help Archery Customers Find Products for Every Stage of Life

The needs of bowhunters change as they age. Adapt your sales strategy to fit their archery needs, and you’ll probably sell more products.
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Working With Influencers

What exactly is an influencer? And is it worth your time — and money — in working with one or more influencers?
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Give Your Small Business Personality

Your archery customers want the personal treatment, so give it to them.
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Match Your Customer With the Right Release Aid

There are different types of release aids for different types of archers and scenarios. Here are some tips for connecting your customer with the right one.
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How to Attract High-Quality Employees

Use these tips to attract and recruit the best applicants for your position and company.
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Crossbow Field Test: AXE AX440

In an industry where innovation is the name of the game, the new AXE AX440 crossbow stands near the top of the heap for 2022.
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New Hunting Clothes for 2022

Take a detailed look at some of the best new hunting clothes offerings available for the 2022 season.
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Bow Review: Elite EnVision

The Elite EnVision has a high “shootability” rating because there are so many ways to make this bow fit like a glove. And at the shot, there’s virtually no recoil.
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Cashing In on Hunting Arrows

Straight as an arrow — right into your profit column.