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Hevi-Hitter Waterfowl loads from Hevi-Shot deliver the one-two punch of tungsten and steel.

The Auto-Ordnance Commemorative Thompson semi-automatic rifle is crafted to honor the 250th anniversary of the founding of the Army on June 14, 1775.

The precision shooting market is loaded with opportunities for the savvy retailer.

Nibal Achkar, owner and CEO of APA Archery in Biggar, Saskatchewan, discusses his company’s unique beginning and its innovative compound bows and arrow rests.

Email marketing is definitely still effective — if you do it correctly and intentionally.

The success of NASP alumni in archery and beyond.

The evolution of modern precision rifles is good for shooters, and your business.

Henry Repeating Arms is announcing a firm commitment to establishing 100% of its manufacturing operations in the state of Wisconsin. The commitment…

Legacy Sports International’s BOSS25 California-compliant semi-auto Bronze and USA Flag versions are in stock and shipping now.

Nomad Outdoor unveils a boot for everyday wear.

The Excalibur Mag Max crossbow is an outstanding blend of simplicity, affordability and effectiveness.

Banshee Brands Inc., the parent company of RETAY USA and Breda America Group (Breda AG), is pleased to announce the appointment of Michael Narus as…

The ATA’s Quarterly Retail Trend Tracker Survey will give your business vital insight about the archery market.

Manufactured in Ohio, every Redi-Edge knife sharpener stays true to the brand’s core values of craftsmanship, reliability and performance.

Ruger’s RXM 9mm opens more possibilities than the average concealed carry pistol.

How long do you really need to keep all the various types of tax-related paperwork?

A new, second location of the shop Molly’s Place will highlight premium gear, regional history, and thoughtful brand curation, including a retail presence for KUIU.

The easy-to-carry Sidelite side-by-side from Dickinson Arms is as beautiful as it is fun to shoot.

Why mid-range bow sales could be the profit boost you’re looking for in your pro shop.

A glimpse into the future of firearm businesses