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Try standing out from the pack by offering your customers a firearm made just for them … and make money while you’re at it.

Tactical continues its trend into the practical with this year’s offerings in defensive handguns, marked by concealable frames in bigger calibers. Manufacturers are giving shooters the gun they love in a size they can carry.

Once thought of as a training crutch or an expensive add-on prone to failure, lasers are becoming an essential part of any personal defense handgun setup.

Since its inception in the garage of Navy SEAL Mike Noell, BLACKHAWK! is now one of the largest tactical product companies in the world. We find out what it’s like to be a part of the new Vista Outdoor brand and where the company sees the tactical market heading.

Aim Sports makes its heavy-duty single-point, two-point sling with an interior bungee for a more comfortable fit. Through the end of March, the company is offering special deals to retailers who want to add this accessory to their lineup.

For tactical retailers, sales success lies beyond Facebook and YouTube.

Top handgun manufacturers are stepping up their game with new models that have lots to offer the competitor, plinker and defensive shooter alike.

Be sure to stock accessories to “tacticalize” those hunting guns.

It’s as if the G42 and the Glock 26 had a love child with a slim profile closer to the G42 but with the height and length roughly the same as the G26. From my perspective it is a fantastic compromise that delivers a great shooting defensive pistol while remaining slim without the bulk.

Today Sig announced it has named Tom Taylor its VP of sales and marketing, pulling him away from the North Haven, Connecticut-based Mossberg where he was that company's VP for sales and marketing.

A new investigation reveals the popular auction site has rules barring the sale of AR-15 parts, but many retailers either don’t know or trick the system to keep the orders rolling in.

Remington Outdoors announced March 11 that it has made some of its coolest military rifles available to civilians. We're talking ballistic goodies like the Army's modular sniper rifle and the M2010 which is the service's replacement for the M24 (Remington 700) bolt-action sniper rifle.

Now that most tactical shooters have plenty of AR-15s in their safes, customers are turning to .308s — and manufacturers are responding with more affordable and reliable guns than ever before.

The National Shooting Sports Foundation’s Project ChildSafe, a national industry-wide program to encourage safe and responsible firearms ownership, has attracted 1,000 manufacturers, wholesalers, retailers, ranges, instructors, and conservation groups to join its cause.

As AR sales slow, many customers are turning to home builds for their “perfect gun.”

As the trend toward more concealed carry handguns continues, holster makers are responding with better options than ever before.

Sources tell Shooting Sports Retailer the company has laid off more than 40 employees — with more pink slips to come. But the CEO claims the company is healthy and poised for growth.