From HR magazine Articles

Essential Turkey Guns and Ammo

Turkey guns are tricked-out specialty rigs these days, with loads of hunter-friendly options for customization. Here's what you should consider when stocking the shelves.

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Mossy Oak: A Pattern of Success

In a rapidly changing marketplace that's heavily saturated with competitors, Mossy Oak continues to innovate.

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Catering to Hunter-Athletes

Boost your bottom line and appeal to the hunting/fitness craze with these tips.

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What Do Americans Think of Hunting?

How many of our fellow Americans are really on our side?

January 23, 2020

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Staying Connected Off the Grid

Got customers looking to stay in touch while they're in the backcountry? Here are a few options to recommend.

January 21, 2020

Should Your Store Stock Trapping Gear?

Fur prices are at rock bottom, but trappers keep buying gear and setting traps. Find out how you can get in on the action and start catering to a new customer.

January 20, 2020

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The Fine Line Between Socializing and Customer Relations

Is the time your employees spend yakking it up with customers promoting the good of the business, or simply being abused?

January 14, 2020

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Bolt-Action Hunting Rifles for 2019

Take a look at the bolt-action rifles major manufacturers are offering big-game hunters this year.

December 03, 2019

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How to Sell Your Customer the Right Knife

You might be surprised at how much your customers don't know when they're shopping for a hunting knife.

November 26, 2019

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Making Your Professional Attitude Shine

Putting on your happy face will help customers open up, even when you're not really feeling it.

November 25, 2019

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Becoming a Retailer Women Can Trust

The smart retailer won't miss the opportunity to make women customers for life.

November 21, 2019

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20 Gift Ideas for Hunters

It’s that time of year when shoppers will be picking up gifts for family and friends. How do you guide them to the right gift for the hunter in their life?

November 18, 2019

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Must-Stock Cold-Weather Gear

What are you stocking to keep your customers warm and dry in the field this winter?

November 14, 2019

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Making a Case for Cases

Every gun or bow needs a case - whether soft-sided or hard-sided - to keep it from getting bumped, wet or dirty.

November 13, 2019