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Federal Ammunition has added a 6mm ARC 108-grain Berger BT Target load to its Gold Medal lineup.

Sub-gauge guns have gained ground, and more and more turkey hunters are turning to the 28.

You don’t need us to tell you that you’re not selling as many guns as you were a couple of years ago. How do you survive in a slump?

The new-for-2026 Alliance Series of bows represents Bowtech’s most intuitive and finely balanced system to date, built to deliver unwavering stability, DIY accuracy and a custom-fit feel.

Modern crossbows are faster, smaller, lighter and more accurate at longer range.

How advanced chemistry and changing market dynamics are creating new opportunities for retailers and hunters.

Tink’s introduces Scrape Slushie scrape attractant, expanding its complete scrape system.

The way your business is set up affects your taxes, your liability, and many other important factors.

Don’t listen to the naysayers — trade shows are still alive and thriving in the firearms industry, and they’re a great place to do a lot of business in a short amount of time.

Build and manage multiple rifle profiles with the Barnes Bullet TrueData Ballistic Calculator.

Springfield’s updated SAINT Victor line provides advanced performance out of the box.

When it comes to versatility and comfort, Thompson/Center hasn’t overlooked a thing in its reintroduction of one of the company’s all-time favorites.

Bowtech CenterMass stabilizers were specifically designed to minimize felt vibrations during the shot.

Bowhunting World Field Editor Darron McDougal says the Martin FireCat M-3 is insanely lightweight, unfathomably quiet and vibration-free, and lethal beyond a doubt.

Now is the time to take a hard look at product assortment and inventory levels in preparation for 2026.

Understanding shotgun chokes is relatively simple, but don’t assume your customers know.

Looking back at the first-annual Archery & Bowhunting Supershow and other memorable events from the 2026 ATA Show Week.

With the tax stamp a thing of the past, suppressors will be hot-ticket items more than ever before.

The Infinity X1 7000L Dual Power Flashlight delivers up to 7,000 lumens of brightness.

Helmet-mounted digital night vision monocular combines high-sensitivity sensor with advanced HDR image processing.