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Aaron Lucky named president of Easton; USA Archery and Vortex Optics increase partnership;, TRU Ball/AXCEL Archery becomes gold sponsor for IBO World Championship.

Hornady pushes into 2020 with innovative, new products and plenty of carryover from its past successes.

Turkey hunters need a place to hold all that gear they haul around. Sell them one of these turkey hunting vests!

By staying calm and having a plan, your company can be productive amid COVID-19 concerns. Our friends at the Archery Trade Association (ATA) offer these nine suggestions.

Maximize sales potential by focusing on intended use and the other elements that serve that purpose.

If you attend trade shows on a regular basis, you've probably noticed that travel costs keep going up. Here's how to cut down on the costs of travel and lodging.

The Department of Homeland Security has deemed the firearm industry’s manufacturing, distribution, retail and range businesses as essential critical services that should remain open during the COVID-19 pandemic.

NICS officials alerted firearm retailers about changes to the Transfer Process for the weekend of March 28-30 due to system overload because of the coronavirus.

Long lines, skyrocketing sales of guns and ammo, diminishing supplies and frustrations with background check delays are what NSSF is helping navigate during the coronavirus pandemic.

You can apply for a disaster relief loan through the Small Business Administration to get financial assistance. Our friends at the Archery Trade Association (ATA) explain how.

The Heart Breaker is the first in the Rocky Mountain Hunting Calls new Atomic-13 series of open-reed elk calls.

Performance hunting apparel built by hunters for hunters, engineered for those who hunger to experience the hunt with a primal urge like the ancestral nomads before us.

Timney now offers a drop-in replacement trigger for the Remington Model 783 that is adjustable from 1 1/2 pounds to 4 pounds.

The NSSF has established a special web page to track governmental orders and how they affect firearm and ammunition manufacturing and retailers on a state-by-state basis.

The National Shooting Sports Foundation has delayed some deadlines for the 2021 SHOT Show in Las Vegas.

Releases are popular archery shop buys. Boost your release sales with what's to come.

The Tuff Guy release from Spot-Hogg features a single closed jaw, fully adjustable trigger tension and micro-adjustable length for a custom fit and feel.

Designed specifically for women hunters, the DSG Outerwear AVA Softshell Hunting Jacket and Pants are quiet and warm.

Turkey guns are tricked-out specialty rigs these days, with loads of hunter-friendly options for customization. Here's what you should consider when stocking the shelves.

In the latest shooting sports news, Orchid Advisors cancels its compliance conference and Sue Cupero is the new VP of Sales for Smith & Wesson.