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Large corporations have a staff to plan and execute social media campaigns with a tactical precision that would make General Patton jealous. Your shop may be outgunned compared to that, but you do have options to fight back.

Getting into the habit of being a team player and jumping in to take charge of the small things translate into the kind of initiative store owners and managers are always on the lookout for when advancement opportunities arise.

Big sales events drive business. Consider bringing in manufacturer reps and pro-staffers for your next event.

Millions of garage-bench gunmakers and amateur gunsmiths can help you offset market swings in firearm sales.

Food plots are big business these days in most parts of the country. Are you cashing in?

The Bell and Carlson Ruger 10/22 Target/Competition stock is designed for the heavy-barrel models of the Ruger 10/22.

Fighting back against the Covid-19 coronavirus should be a priority with your business.

The National Rifle Association has canceled its 149th Annual Meeting in Nashville, Tennessee, due to the Covid-19 pandemic.

Camo stretch fit masks from Primos are available in three configurations that fit like a second layer of skin so they will not get in the way of drawing or anchoring a bow.

In the latest shooting industry news, Vermont State Police have picked the Sig Sauer M400 rifle and the Citadel Boss 25 shotgun is now shipping.

Boost your bottom line and appeal to the hunting/fitness craze with these tips.

In a rapidly changing marketplace that's heavily saturated with competitors, Mossy Oak continues to innovate.

What are you known for with your customers? Variety of products? Customer service? Make sure to focus on what you do best instead of being sidetracked.

Check out some of the hottest new products for tactical shooters.

There's never a closed season on targets. Stocking the right products for your customers can keep the game fresh and exciting.

The author puts the IWI Masada 9mm through its paces to provide a closer look at this new striker-fired pistol.

Because the Pope and Young Club annual convention was cancelled for 2020, the organization is moving its primary fundraiser — the big game hunts auction — online.

Good business relationships don't happen by accident, they take hard work and intentionality. Here are six tips to consider to help build strong business relationships in your community.

In the latest shooting sports news, Orchid Advisors cancels its compliance conference and Sue Cupero is the new VP of Sales for Smith & Wesson.

Turkey guns are tricked-out specialty rigs these days, with loads of hunter-friendly options for customization. Here's what you should consider when stocking the shelves.