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Passing Through Tax Breaks After the TCJA

Although lawmakers attempted to level the playing field between the new 21-percent tax rate for incorporated shooting sports businesses and the tax bills of owners of pass-through businesses, confusion is the name of the game. Here's how to navigate the waters.
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IWA OutdoorClassics Postponed; Come to the Hunting Retailer Show Instead!

Due to concerns over the spread of the coronavirus, the IWA OutdoorClassics 2020 show has been postponed. Leave your passport at home and plan to attend the Hunting Retailer Show in Nashville, Tennessee.
Go Small Big Profit 3

With Shotguns, Smaller Equals More Profit

Adding a handful of 28-gauge guns to your shotgun rack can attract a variety of shooters.
Youth shooting targets 1 promote shooting fun photo NSSF

Positive Trends: 3 Things To Help Shooting Sports

There are actions retailers can take to help assure a bright future for the shooting world β€” and improve sales now and in the coming years.
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Register to Grow Your Business

There's still time to sign up and make plans to attend the Hunting Retailer Show.
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What You Should Know About Suppressors

The use of suppressors on hunting rifles is growing by leaps and bounds, and it’s time to educate your customers.
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5 Tips to Encourage More Impulse Buying in an Archery Store

Learn how to create more opportunities for impulse buying at your archery store with these five tips.
Sig Sauer2 P320 Airgun with light

Modern Airguns Excel Under Pressure

Modern Airguns deliver expanded shooting opportunities, surprising firepower and serious sales potential.
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Hunting Retailer Show Still On After Nashville Tornado

The inaugural Hunting Retailer Show will go on as scheduled March 9-10, despite the recent tornado that struck other parts of Nashville.
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Why You Still Should Advertise With Traditional Media

The media and advertising worlds are evolving almost daily. Don't ignore legacy media outlets, however. Here are some reasons you still should advertise in traditional media.
Father son 1 shooting bench targets youth shooting photo by NSSF

Youth Shooters Are the Future of Your Business

Taking a family-friendly approach with youth guns, gear and instruction will make your business and the shooting sports stronger.
Avian X HDR Hen

Avian-X HDR Hen Decoy

The Avian-X HDR (heavy-duty realism) hen decoy has a true-to-life paint scheme and flocked tail section to mimic a turkey's natural sheen and eliminate glare.
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Should You Provide Paid Sick Days for Employees?

Should you provide paid sick days for employees? If not, here are a few reasons why it may be a good idea to do so.
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A Ruger Ready for Duty

Ruger's American Pistol is combat-capable and fit for any hand.
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2020 Hunting Retailer Show Product Preview

The Hunting Retailer Show will put the whole hunting industry in front of you so you can put the best products in front of your customers.
TRU Ball Beast XT Hybrid

T.R.U. Ball Archery Beast XT Hybrid Release

The Beast XT Hybrid release from T.R.U. Ball Archery features a multi-positional, one-piece design trigger that allows forward or relaxed trigger placement.
Brian Sipe Montana Rifle Company

Montana Rifle Company Closes Amid Financial Restructuring

Montana Rifle Company, makers of premium custom rifles for 25 years, has closed amid efforts to financially restructure.
A Glock 41 Gen4 w Leupold DP Pro reddot sight

Military's Modular Handgun System Shows Future of Optics

Pistols fitted with optics aren’t anything new, but over the past few years they’ve become more popular than ever. Here's a look at what may be coming in the future.
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Shooting Industry News: Traditions Honors W.L. Carter; Davidson's Adds Weaver

In the latest shooting sports industry news, Traditions Firearms has honored W.L. Carter as its top rep group for 2019 and Davidson's has added Weaver accessories.
Retail Traffic ammo display photo Mike Faw

Take Advantage of Your Store's Best Traffic Points

Do you know your store's top traffic points and how to best take advantage of them to increase sales? Here's how to pinpoint the top spots in your store.