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HAF7505 190104 121519

How to Build a Strong Online Reputation for Your Archery Shop

More consumers than ever before are sharing their good and bad shopping experiences on internet review sites. Protect your brand by responding appropriately to negative reviews, promoting positive ones, and posting helpful information for an internet-connected public.

Benjamin Fortitude PCP Air

Varmints Beware: Benjamin Gen2 Fortitude PCP Air Rifle

The second generation Benjamin Fortitude PCP air rifle is packed with new features that demanding airgunners will appreciate.

Lumenok and PY Club partnership

Lumenok Continues to Support Pope and Young Club

By partnering with the P&Y Club, Lumenok shows its commitment to wildlife conservation, fair-chase ethics, and the protection and defense of our bowhunting heritage.

Retailers OG

Helping New Employees Succeed

Properly equipping your employees for success benefits your business.

MVP Predator Vortex Combo

Mossberg Appoints New President, Chief Operating Officer

O.F. Mossberg & Sons, Inc., has appointed Douglas Bell as company President and Chief Operating Officer, effective immediately.

Citadel 3 18x50 MR2

New Gear: Sightmark Citadel 3-18x50 MR2

Sightmark has added the Citadel 3-18x50 MR2 riflescope to the Citadel family for shooters looking for premium performance on medium-range targets without a serious hit to the wallet.

RUGID bow case beauty 190627 124801

Manufacturer Spotlight: RUGID Cases

A group of hunting buddies were so tired of dust-covered gear, one of them finally decided to solve the problem by starting RUGID case company.

MARKS TURKEY DAY 2018 008

Low-Pressure Atmosphere and Free Coffee Makes This Alabama Shop Go

New school meets old school at Mark's Outdoors near Birmingham.

Bad Guy

Range Report: RT-R Mod 3 Riton Micro Dot

Get an in-depth review of this tactical firearm. Then use these tips to sell the RT-R Mod 3 Riton Micro Dot in your shop.

Rinehart 100 Sparta WI

Rinehart R100 Traveling Tournament Visiting Sparta, Wisconsin, July 26-28, 2019

Archers of all skill levels are invited to take aim at 100 unique 3-D targets during the Rinehart 100 July event in Sparta.