Savage’s MSR-10 Hunter qualifies as an accurate, purposeful hunting rifle.
When customers shake their heads about accuracy issues with optics, help them get on the mark with these proven tips.
Customers may ask if it's possible to use Rain-X on binoculars or riflescopes. Here's what some industry experts recommend.
It’s that time of year when shoppers will be picking up gifts for family and friends. How do you guide them to the right gift for the hunter in their life?
In the latest shooting sports industry news, Hornady is shipping its 350 Legend in 170-grain American Whitetail and Riton Optics has signed Dunkin-Lewis for representation.
When it comes to riflescopes, binoculars, spotting scopes and rangefinders, your customers may be spending their money on the wrong equipment for optimum accuracy.