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Iota Outdoors logo small 190104 102623

iota Outdoors Lead Time Decreases for Custom Stocks

Thanks to an increase in manufacturing capabilities and efficiencies, iota Outdoors has reduced the lead time for custom stocks by more than 50 percent.
Media Direct 8 lead 190104 121855

2018 Media Direct Roundtable Highlights Best New Bowhunting Gear

For 2 days members of the outdoor media met with manufacturers to get first-hand experience with many of 2018’s best new bowhunting gear.
Pulsar LRT unit 190104 132756

New Pulsar Trail LRF Combines Thermal, Laser Rangefinder

Pulsar has five new Trail LRF models outfitted with multiple features including WiFi remote view and range capabilities to 1,100 yards.
Ruger Carbine Rifle The PC Carbine compared to a Magpul Stocked upgraded 10 22 TD reveals little difference in size 1 190104 132759

Review: Ruger PC Carbine Rifle with Glock Magazine Magwell

The new Ruger PC is a complete redesign of the original Ruger 9mm carbine, although customers and dealers will still make the comparison.
IBO2nd Leg LG cropped 190104 121856

Gold Tip and Bee Stinger Archers Dominate Second Leg of IBO National Triple Crown

Tim Gillingham and Erin McGladdery win pro titles at recent IBO National Triple Crown event.
PY leader cropped 190104 121854

Pope and Young Club Names New Executive Director

The Pope and Young Club has named Jason Rounsaville, formerly with Ducks Unlimited, as the P&Y Club’s Executive Director.
Styrka optics 190104 132816

Styrka Optics Signs Zanders Sporting Goods as Latest Distributor

Styrka optics has signed with Zanders Sporting Goods as its newest stocking distributor for its line of riflescopes, binoculars and other products.
Daniel Defense ribbon cutting 190104 132820

Daniel Defense Celebrates Opening of New, Modern Facility

Daniel Defense hosted a ribbon-cutting to celebrate the official grand opening of its new, state-of-the-art facility in Black Creek, Georgia.
Daniel Defense ribbon cutting 190104 102629

Daniel Defense Celebrates Opening of New, Modern Facility

Daniel Defense hosted a ribbon-cutting to celebrate the official grand opening of its new, state-of-the-art facility in Black Creek, Georgia.
SKB Cases 190104 132821

USA Shooting Announces SKB Cases as Official Case, Gun Protector

USA Shooting has partnered with SKB Cases as the team's Official Gun Case and Gun Protector through 2020.
Sig Sauer P 320 X Carry 190104 132825

Danish Ministry of Defense Chooses SIG SAUER P320 X-Carry

The Danish Ministry of Defense has selected the SIG SAUER P320 X-Carry to replace its standard service pistol covering the Army, Navy, Air Force and…
PR Arrows Super Drive27 Pro 18 01 1280x640 190104 121900

Easton SuperDrive 27 PRO Offers Maximum Accuracy and Line-Cutting Performance

Your archery customers who shoot tournaments or leagues will love the scoring advantages provided by the new Easton SuperDrive 27 PRO shaft.
Hybrid and mechanical broadheads 190104 121901

Hybrid and Mechanical Broadheads: The Dirty (and Deadly) Dozen

Today’s crop of scary-sharp hybrid and mechanical broadheads are effective on everything from whitetails to warthogs.
ATA newsbrief July 2018 190104 121857

5 Things Your Archery Customers Are Thinking (and Want You to Know!)

Every archery shop could be improved in some way. Here are a handful of ideas to get you and your staff started on the right path.
Slick Trick beauty 190104 121858

14 Tough-As-Nails Fixed-Blade Broadheads for 2018

Not all of your customers will choose mechanicals for this upcoming season, so it makes good sense to offer a decent selection of bulletproof fixed-blade broadheads.
Arrow beauty 190104 121902

Factory-Fletched vs. Hand-Fletched Arrows?

We asked three archery shop owners: ‘Do you sell more factory- or hand-fletched arrows?’ Here’s what they had to say.
Ssr NSS Flogo 190104 132825

NSSF Opens 2018 BSA Grant Program for Applications

The National Shooting Sports Foundation has launched its annual grants partnership with the Boy Scouts of America Councils.
Bohning Premium Points lead 190104 121903

First Look: Bohning Archery Premium Points

Bohning Archery Premium Points are available in styles for both indoor and outdoor shooters, and were designed to meet the needs of the most demanding competitive archers.
Federal Premium logo 190104 132826

Federal Ammunition Continues Longtime Support of 4-H Shooting Sports

Federal Ammunition is pleased to continue its sponsorship and support of the National 4-H Shooting Sports Program.
Federal Ballistic App 190104 102642

Federal Ammunition Unveils New Enhanced Mobile Ballistics App

Federal Ammunition’s new enhanced mobile app is a powerful tool to help hunters and shooters streamline and maximize all facets of the shooting experience.