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The Grind Cooker Pot

The Grind Cooker Pot & Peg Turkey Call

Custom-crafted, the Slate Pot & Peg turkey call from The Grind will fire up even the most stubborn gobblers.
Maxim Defense PRS338 copy

Maxim Defense PRS .338-Caliber Suppressor

The PRS .338-caliber suppressor from Maxim Defense was designed for PRS competition shooting and a variety of hunting situations.
For web Big Buck2

Creating a New Revenue Stream With a Smart Food Plot Partner

Creating and maintaining food plots on private tracts is one of the hottest segments in hunting. Here’s how two archery industry veterans have taken the concept to the next level, and how pro shops everywhere can benefit.
I Stock 1371231628

Preparing for an ATF Inspection

Are you ready for an inspection if ATF investigators come knocking?
News beauty

Team Bowtech’s Paige Pearce Wins Again and Other Industry News

Team Bowtech’s Paige Pearce wins NFAA Western Classic; 2024 NASP Eastern National Tournament success; ATA’s 2024 Quarter 1 Retail Trend Tracker Survey results available; USA Archery and Move United partner to expand archery programming to veterans; and S3DA hosts record-setting Western Indoor National Championship.

The Future of MSRs and Hunting

More hunters than ever are toting a modern sporting rifle into the woods.
Pheasant Hunters

Shooting Sports Committed to Conservation

NSSF celebrates the one tax the firearm and ammunition industry is proud to pay.
Federal0404

Federal Prairie Storm Bismuth Blend Shotshells

Federal Ammunition provides upland bird hunters with a new non-lead option in its new Prairie Storm Bismuth Blend shotshells.
Center Point AT400 cropped 2

CenterPoint AT400 Crossbow

The AT400 from CenterPoint is an advanced and feature-packed addition to its line of high-performance crossbows.
Alien Gear holster

Choose the Right Concealed Carry Holster

Start by getting to know your customers and their specific concealed carry situations.
Timney 642 C back

Timney Ruger American Gen II Rifle Trigger

Timney Triggers announces the introduction of a new replacement trigger for the Ruger American Gen II rifle.
Badlands ATX 25 collage

Badlands ATX 25 Backpack

Haul gear in and pack meat out efficiently with the Badlands ATX 25 backpack.
Nosler SR 30k Suppressor 2023 Rifle Chassis 2

Nosler SR-30K Suppressor

Nosler introduces this innovative, compact, hunt-focused K-Can suppressor to the market.
For web Hero Exhibitors

2024 ATA Show Exhibitors Report Positive ROI

Exhibitors were impressed with the 2024 ATA Show turnout, venue and diversity of retailers from across the country who came with a business mentality.
Silver Reserve Eventide Synthetic Turkey 1

Three New Turkey Shotguns for 2024

These three models will pique a turkey hunter’s interest this spring.
Photo by CW Mathers and Ernest Brown 1877 1951 Public domain

8 Trapping Products to Catch More Sales

Traditional trapping is alive and well, and trappers need gear to further their pursuit of fur.
Kriss Vector rimfire

Kriss Cuts Recoil and Rise

Kriss has developed something completely different with its Vector lineup.
Collage 28 Hevi Shot

Two New HEVI-Shot 28-gauge Turkey Loads

Turkey hunters now have two new 28-gauge powerhouse loads from HEVI-Shot.
Lead for VPA Spotlight

Behind the Scenes With Vantage Point Archery

Vantage Point Archery Marketing Manager Alex Christianson explains how the company grew out of a successful machine shop — Absolute Machining — and why its Made in the USA broadheads are unlike any others on the market.
Moultrie Micro 32i

Gear Roundup: Trail Cameras

Outfit your hunting patrons with the best in modern scouting camera technology to help them keep a watchful eye on wildlife.