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Looking for a new rifle before this upcoming deer season? Check out these seven great picks.

How your employees interact with customers can leave a lasting impression on them and your store. Don't let a bad apple spoil your lot.

Tumble brass for hours, not for days, to a fine finish with Iosso Case Polish.

Robert W. “Bob” Gore, chairman emeritus of the board of directors of W. L. Gore & Associates and inventor of Gore-Tex fabric, died Sept. 17. He was 83.

Excalibur’s new Assassin 400TD micro crossbow — featuring advanced take-down technology — pushes arrows downrange at speeds up to 400 fps.

In the latest shooting industry news, Russell H. Datson IV is the new Vice President of Sales for Springfield Armory and Sellmark Corporation has hired Jared Wood as General Counsel and Director of Business Enhancement.

A detailed look at the easy-to-assemble, lightweight, highly accurate and streamlined CenterPoint CP400 crossbow.

Sig Sauer has added the P220 Legion Carry SAO in .45 cal to the exclusive Sig Sauer Legion Series product line.

After several years of studies and experimentation, the U.S. Marine Corps has issued a letter of intent to purchase an unspecified quantity of NT-4 weapon suppressors from Knights Armament Company.

What steps do you take to manage stress and stay organized during the busy archery season?

With Veterans Day approaching, now’s the perfect time to show appreciation for those who have served their country and community.

Just because an employee knows everything about guns and bows, that doesn’t mean he or she can sell them.

Winchester .22 LR Wildcat Super Speed ammunition features a 40-grain copper-plated Dynapoint hollow-point bullet that’s designed for plinking and small game hunting.

Good boots are as important as any other piece of hunting gear. Make sure you’re offering customers what they need.

On Sept. 29, 2020, Remington Arms and its associated companies will be divided in the United States Bankruptcy Court for the Northern District of Alabama.

Available in first and second focal plane models, Hawke’s upgraded 2020 Sidewinder riflescope series offers a host of features.

Safariland’s Redline product line ensures clear and reliable communications in harsh fire and rescue operating environments.

The Zeus from Uncharted Supply is a self-sufficient portable battery charger/flashlight/USB charger designed to put stranded motorists back on the road.

With Tru-Spec Pro Vector pants, you'll find comfort and mobility in versatile pants that transition easily from uniform to low profile.

Safety plans were recently announced for the 2021 ATA Trade Show, and nominations open for ATA Impact Awards.