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The Archery Trade Association recently announced it will give away cash prizes totaling $20,000 during the 2022 ATA Trade Show.

For customers looking for the powerful 10mm Auto, the Glock40 is a natural choice.

Brands you know. Manufacturing you trust. And service to fit your schedule.

Blend into the crowd but be prepared to act if the need arises.

The Hawk Helium Pole Saw is a durable solution for trimming hard-to-reach limbs and branches.

How do you work with social media influencers in the gun industry without running into ethical, legal or just plain unprofessional problems?

Mathews has announced its 2022 flagship bows — the V3X 29 and V3X 33 — which are part of a complete hunting system including a new sight, quiver and emergency bow kit.

Understanding safety glass options is key to outfitting your customers with proper eye protection.

If employees feel disengaged from your organization, it’s time to restore the connection — with fierce transparency.

Design and communication are critical to making employee bonus plans work for your business.

These three layout blinds will keep your customers dry, comfortable and well-hidden this waterfowl season.

Learn what you can do to grow and strengthen the archery and bowhunting industry.

If your tactical store isn't selling thermal and night-vision optics, you're missing out.

Coverage experts lay out a plan for retailers to protect themselves against any legal claims that come along.

The S3DA Modified Instructor Training Course was specifically designed to allow anyone with a USA Archery Level 2 or above certification to become an S3DA Basic Instructor without physically attending a Basic Instructor Training class.

Faxon Firearms is known for its quality barrels, but there’s more to the company than that — a lot more.

New scope line is designed for long-range precision shooting and hunting.

Regular practice sessions are important for maximizing good marksmanship. Be sure your customers are geared up to make each outing as productive — and safe — as possible.

This scope from GPO offers high-demand features in a compact and robust package.

We asked three veteran retailers: “What are the most important lessons you’ve learned during your archery retail career?” Here’s what they had to say.