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SHOT Show 20 Taurus floor photo by clemons

5 Things You Should Not Do the Week After SHOT Show

Coming home from SHOT Show with all kinds of ideas and new motivations is exciting but may overwhelm you. Instead of telling you what to do, our show veteran offers five things you shouldn’t do — specifically the week after SHOT Show ends.
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What Do Americans Think of Hunting?

How many of our fellow Americans are really on our side?
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Should Your Store Stock Trapping Gear?

Fur prices are at rock bottom, but trappers keep buying gear and setting traps. Find out how you can get in on the action and start catering to a new customer.
SHOW Show floor Mossberg Photo by Alan Clemons1

SHOT Show Success Is all About the Schedule

Decades of attendance at the SHOT Show have taught me a precise schedule is the key to focus, sanity, output and success. With a schedule, I’ll accomplish 90 percent of my goals — no one is perfect. Here’s a scheduling blueprint to keep you on track, save steps, maximize time and enhance productivity.

What to Know About Middle Tier Acquisition

If you deal with the United States government to provide goods or services through various contract vehicles, here's what you should know about middle tier acquistions.
Sands Expo SHOT Show

No Oxymoron: The Fun Side of Taxes

Taxes can be fun? Not exactly, but federal tax rules permit write-offs and deductions for a number of enjoyable activities, events and other expenditures. Here's what to know.
Range AR rifle shooting targets Photo Alan Clemons2

Business Tip: It's all in the Presentation

The guns we sell have triggers and so do the customers we sell them to. Trip the right triggers and sales will follow.
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Make Your SHOT Show Count

Getting the most out of your SHOT Show experience takes planning and a little strategy.
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The Fine Line Between Socializing and Customer Relations

Is the time your employees spend yakking it up with customers promoting the good of the business, or simply being abused?
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Industry Must Remove Archery’s Participation Barrier

ATA members must help identify and remove participation barriers if the industry wants archery and bowhunting to grow.
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Dealing With Year-End Duties

We asked three veteran archery retailers: How do you tackle year-end duties such as taxes and inventory? Here’s what they had to say.
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Manufacturer Spotlight: Easton Archery

Established in 1922, Easton Archery continues to build world-class arrows for bowhunters and target shooters.
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Reflecting on 2019, and Resetting for 2020.

Do you set New Year’s resolutions? If so, are you making any that pertain to bowhunting or your archery business?
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Hunting Retailer Show Announces Rick and Julie Kreuter, Hosts of “Beyond the Hunt,” to Host Morning Coffee

Meet Rick and Julie Kreuter, hosts of TV’s “Beyond the Hunt,” while networking with fellow attendees at the Hunting Retailer Show Retailer Roundtables.
Sig Sauer Academy long range shooting rifle optics suppressor Photo Alan Clemons1

How To Offer a Discount at Your Gun Store Without Losing Money

How do you make sure your discount program isn't costing you profit? And how do you take advantage of discounts from your suppliers?
Customers 1 women in gun shop buying at counter NSSF photo

What We Know About Gun Shop Customers

Four basic types of shoppers come into your store. Here's how you sell to each one of them.
Browning rifle Leupold riflescope in field Jace Bauserman

Browning, Leupold Offer Affordable Hunting Package

Browning and Leupold combine for a combo your customers will want to take afield.