Bushnell’s new Bone Collector 850 LRF laser rangefinder features a large objective lens with 2X brightness paired with ARC technology and Scan mode.

Those retailers with well-stocked shelves and an intimate knowledge of the bells and whistles that differentiate one rangefinder from another stand the best chance of separating customers from their hard-earned Benjamins.

A little know-how and some basic math will allow you to calculate the distance to your target with relative accuracy.