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Entries Tagged Cassie Gasaway

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ATA Unveils Exclusive 2025 Show Promotions

The member’s-only 2025 ATA Show features exclusive savings you won’t want to miss.
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Federal Excise Taxes: Maintaining a Sustainable Funding Resource

Dan Forster, ATA’s vice president and chief conservation officer, shares ATA’s role and efforts to ensure the FET program is fair and the money is used appropriately.
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Federal Excise Tax Obligations and Outcomes

ATA members, hunters and anglers help pay for work by state wildlife agencies to manage wildlife and wild places, ensuring the future of hunting, fishing and other outdoor recreation.
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ATA Launches the Crossbow Technician Certification Course

Capitalize on the ATA’s new opportunity to become a certified crossbow technician.
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2024 ATA Show Exhibitors Report Positive ROI

Exhibitors were impressed with the 2024 ATA Show turnout, venue and diversity of retailers from across the country who came with a business mentality.
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If You Make Bowstrings, Read This

Don’t get blindsided by an IRS audit. Pay the federal excise tax on bowstrings to abide by the law and ensure an equal playing field for all manufacturers.
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ATA’s Quarterly Retail Business Survey

These quarterly reports share insights on retail product sales, pro shop trends, and customer demographics and preferences to help ATA members make smart business decisions.
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FET Slippage Remains a Top Priority for ATA

The ATA continues to fight on behalf of its members and the industry to find a solution to FET slippage.
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The ATA Bow Technician Certification Course

Having staff members who have completed the ATA’s Bow Technician Certification Course increases your shop’s marketing value. Sign up and see for yourself!
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ATA Bow Technician Certification Practical Assessment

Take advantage of upcoming in-person practical assessment opportunities to become an ATA certified bow technician.
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Top 10 Reasons to Attend the ATA Show

Achieve all your business goals at the 2024 ATA Show.
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The Discount Dilemma

Follow these tips to better manage product prices and customer expectations regarding discounts.
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When Should You Put Merchandise on Sale?

If your product falls into one of these four categories, it’s probably best to drop the price.
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Bowhunting Keywords That Hook and Resonate With Newcomers

Is your sales staff speaking a newcomer’s language when it comes to bowhunting?