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Entries Tagged Archery Trade Association

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PSE Founder Pete Shepley Receives ATA Industry Icon Award

During the 2024 ATA Show, PSE Founder Pete Shepley was honored with the organization’s new Industry Icon Award. Three other individuals were recognized for the ATA’s Impact Awards.
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4 Short-and-Sweet ATA Show Recap Videos

The 2024 ATA Show is in the books. If you missed it, here are four short videos that do an excellent job of capturing the event.
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The ATA Bow Technician Certification Course

Having staff members who have completed the ATA’s Bow Technician Certification Course increases your shop’s marketing value. Sign up and see for yourself!
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ATA Bow Technician Certification Practical Assessment

Take advantage of upcoming in-person practical assessment opportunities to become an ATA certified bow technician.
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Top 10 Reasons to Attend the ATA Show

Achieve all your business goals at the 2024 ATA Show.
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The Discount Dilemma

Follow these tips to better manage product prices and customer expectations regarding discounts.
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When Should You Put Merchandise on Sale?

If your product falls into one of these four categories, it’s probably best to drop the price.
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ATA, Partners Help Restore Funding for Archery and Hunter Ed, and Other Industry News

ATA, partners help restore funding for archery and hunter ed; Arcus Hunting adds three key positions; ATA Show registration outpacing last year; and USA Archery receives USOPC Rings of Gold Program Award.
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Behind the Scenes With Music City Archery

Adaptability, innovation and an “all hands on deck” family mentality help Music City Archery thrive through all seasons.
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150 Archery Dealers Surveyed: Bows by the Numbers

The author surveyed 150 archery pro shops across the country. Here’s an inside look at the average number of compound and crossbow lines — and most popular ones — carried by them today.
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Bowhunting Keywords That Hook and Resonate With Newcomers

Is your sales staff speaking a newcomer’s language when it comes to bowhunting?
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SCI and SAF File Intent to Sue Department of Education Over Archery/Hunter Education Policies and Other Industry News

SCI and SAF file intent to sue Department of Education over archery/hunter education policies; ATA Show recognized among the top 100 largest trade shows; P&Y Bowhunters Bash heading to Texas; Instructor of the Year named by NBEF; and the B&C “Poach & Pay Project.”
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2024 ATA Show: Register Now and Start Planning Your Trip

Attend the 2024 ATA Show in St. Louis to facilitate connections, strengthen your business, and support the archery and bowhunting industry.