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Marketing to young consumers means broadcasting your message with the correct tool, which is why you should consider Instagram.

In the latest tactical shooting sports industry news, Ruger's AR-556 with free-float handguard is now offered in .300 Blackout and Federal landed a DHS contract for tactical buckshot.

AmmoReady.com and Rapid Gun Systems are offering the Rapid Gun Systems enterprise-scale firearms industry solution that can be integrated with AmmoReady.com’s eCommerce platform. The integration is available immediately for existing Rapid Gun Systems customers.

With consumers able to order almost anything they want from the comfort of their couch, retailers need to create a positive, rewarding in-person experience.

In the latest shooting sports industry news, three companies announce winning NASGW awards and Horizon Firearms is named in the "Aggie 100."

The Modular Lightweight Load Carrying Equipment, or MOLLE, system is standard issue across the Department of Defense. Here's a closer look at what is and how it is used.

While big online retailers have plenty of systemic business advantages, you have advantages of your own. One of the biggest is customer service. Even in these days of online social everything, there’s not much more satisfying than a quality face-to-face experience.

With the American Tactical Galeo, it's a Galil. But it's not a Galil. Learn more about this Israeli-made carbine.

European American Armory Corporation recently announced the arrival of the MC312 Sport 12-gauge shotgun, designed to meet all of the requirements for 3-gun competition.

Made exclusively in Easton’s USA factory, the new 6.5mm Carbon Arrow comes in three choices of straightness specifications: Bowhunter (.006 inches), Hunter Classic (.003) and Match Grade (.001).

Here are three viable rangefinding bowsight options, as well as a few tips to help your customers select the right one.

Remington 700 base mounts aren’t as DIY friendly as today’s 1913 Picatinny rails. But millions of other bolt-action rifles use the same pattern, making this simple upgrade or installation process a target-rich environment and great way to open a friendly optic upgrade discussion.

We asked retailers around the country about their shop’s bow-pricing policies and if they offer discounts.

Want to make more money in the days ahead? If you are a business owner, that’s a null question. Of course, the answer is a strong and loud, yes!

In this installment of Everyday Defense, a criminal picked the wrong target and ultimately made a mistake.

Established in 1984, Muzzy continues to provide bowhunters around the world with sharp, reliable and affordable broadheads.

After retiring from the Air Force the author worked for a small company to learn how businesses are run. Here are his tips for making the transition to private life after retiring from the military or law enforcement.

Three veteran retailers weigh in on the pros and cons of ordering archery gear from wholesale distributors.

Mossberg has terminated the agreement with its global distributor and will begin selling its products factory-direct to international distributors.

A tried-and-true string and cable maker with a mission to customize everything but the color of the string.