EOTech, Inc. entered the riflescope market in 2016 and 2017 with the introduction of the VUDU line of scopes. Today, that line encompasses both first- and second-focal plane scopes in six different models, with many reticle options available, too.
Offering precise adjustments, rugged builds and top-quality glass, the VUDU line was (and still is) very well received by tactical shooters and longer-range hunters.
Recently, EOTech bolstered its magnified rifle optic offerings with a pair of scopes dubbed “VUDU X.” These new models share many of the same qualities of the VUDU line, but at substantially lower price points.
A Pair
The two models in the VUDU X line are the 1-6x24mm and 2-12x40mm, both second focal plane optics; EOTech sent me each scope for testing and evaluation. Having used the original VUDU scopes several times, I wondered if these new “X” models would seem like weak competitors to the originals.
Nope!
While the VUDU X models do not have all the features of the higher-end VUDU scopes, these new scopes are solid optics that present clear, sharp images and offer precise controls.
Features
Both the Vudu X 1-6X and 2-12X scopes feature aircraft-grade aluminum construction, daylight bright illuminated reticles, and precision turrets. The magnification power rings on the scopes sport laser engraved, easy-to-view numbers and removable throw levers. Capped turrets provide a clean look while protecting the elevation and windage controls from inadvertent adjustments.
The VUDU X 1-6 represents a much better than average LPVO for close- to medium-range targets, while the 2-12 scope will be a top choice for hunters who like to go longer range.
So, the obvious question: How did EOTech build these quality scopes for a retail price of approximately 40% below their VUDU “older brothers?”
Consider the VUDU 1-6x24 compared to the VUDU X 1-6x24.
While they appear similar, the VUDU 1-6 is a more expensive first-focal plane build versus the second-focal plane X model. The VUDU is also beefier, weighing 2.5 ounces more than the X, and can be purchased with one of three reticle options, while the X only has two reticle choices.
More to the point, though, while both scope lines are manufactured to EOTech specifications and designs, the VUDU line is made in Japan, currently a leader in optical production; the VUDU X scope production occurs in the Philippines where labor and other manufacturing costs are considerably lower.
Taken altogether, these differences explain the VUDU’s MSRP of $1,399 while the VUDU X comes in with a $799 suggested retail.
Shooting Time
I mounted my test Vudu X 1-6 onto a Ruger SFAR chambered in .308 Win., and the 2-12 model on a Ruger American Rifle GenII in 6.5 Creedmoor.
For both rifle rigs, I did a quick 50-yard zero and then moved onto my outdoor range’s 100-yard lane.
Elevation and windage adjustments on the 1-6 are set at .50MOA per click, and .25 MOA on the 2-12 model. Each adjustment registered an audible “click,” which I also felt through my fingertips, helping me to make the correct adjustments. The turret numbers were cut very cleanly, as were the MOA tics between the numbers.
At 100 yards, the precision of those adjustments was obvious. With the 2-12 VUDU X, for example, my first shots hit at the elevation correctly, but impacted left about 2 inches. I gave the windage turret eight clicks “R,” each click representing a .25 MOA or ¼-inch movement, shot and hit bullseye. Repeatedly.
The illuminated reticles on both scopes stood out nicely in both overcast and sunny conditions during my day at the range. Clear, sharp-edged images seen through both optics made my shooting even easier.
The VUDU X 2-12 model features a parallax control, left side of the tube, in addition to the reticle illuminations control. The LPVO does not have a parallax adjustment.
The magnification throw levers on both scopes worked the magnification rings smoothly, and the ocular lens adjustment easily fine-tuned the reticle image.
Selling X
“The prime customers for the VUDU X scopes are hunters, competitors, and recreational shooters looking for good glass, good performance, good quality, but at a reasonable price,” says John Bailey, EOTech’s vice president of marketing. “Features for sales staff to focus on are the common 30mm tubes, which are better than 1-inch tubes, plus the rheostat electronics with 10 illumination settings and an ‘OFF’ position between each setting.”
Also mention that the scopes come with protective flip caps on both ends for storage and protection against the elements, and capped windage and elevation turrets, and that the turrets have an easy “set to zero” process. Bailey suggests that sales staff show interested customers how to do this simple set to zero.
- While holding onto the elevation turret dial to prevent it from turning, use a coin or screwdriver to loosen the turret cap.
- Remove the turret cap.
- Pulling straight out, remove the turret dial from the riflescope.
- Align the ‘0’ marking on the turret dial with the vertical alignment marking on the riflescope body and gently reinsert the dial back onto the turret assembly.
- Using a coin or screwdriver, tighten the turret cap back onto the dial while holding the dial with your other hand to prevent rotation.
- Repeat the same procedure on the windage dial, if desired.
- The VUDU X riflescope is now set to ‘0’.
Bailey notes that EOTech can supply copper and acrylic product displays to its dealers.
“This is done either through a qualified program or purchase through our dealer website,” he says.
“All Vudu X scopes are backed by our NoBS Limited Lifetime Warranty. Any issues related to materials or workmanship will be repaired or replaced without issue.”
While Bailey anticipated no addition to the Vudu X line this year, he hinted that 2026 might see a new X scope or two.
In Store Help
EOTECH offers a dealer portal on the company website that provides product images, catalogs, and data sheets.
“Every dealer is assigned a sales rep,” Bailey says. “These reps provide printed catalogs; signage can be provided through the rep assigned to the account or can be purchased through our dealer website.”
“We have both direct sales and outside, regional sales reps that get assigned to direct accounts,” Bailey continues. “These resources can schedule in-person training or schedule virtual meetings.”
EOTech will launch its Dealer SPIF program in 2025, designed to incentivize retail clerks and to provide a commission on EOTech optics sold. Bailey says the program will likely roll out in Quarter Two of this year.
Media and Dealers
The VUDU X scopes have been reviewed by several social media influencers. Hunting content was and is being generated by writers using the two scopes, with articles published or posted in Field Ethos, Grandview Outdoors publications, Gun Digest, Gun Talk, Outdoor Life and Recoil.
Buying direct from EOTech is open to any dealer or independent FFL. EOTech has a yearly program that includes an initial buy-in that locks pricing for the year and follow-up orders can be of any quantity.
EOTech does sell to almost every distributor in the country and welcomes FFLs to go that route if it best fits their needs. Key distributors include AmChar, Bill Hicks, Kroll International, Orion, RSR, Sports South, and Zander's.
“We also sell to buy groups like Sports Inc, NBS, Worldwide, and MidStates,” Bailey says.
To become an EOTech dealer, visit the website or contact the factory and an EOTech representative will provide all the necessary information.
