Stories

It’s a company few retailers know well, but the rifles and other gear they help make are some of the best-known products in the country.

With the Army’s current transition from the Universal Camouflage Pattern to the new Operational Camouflage Pattern beginning July 1, 2015, focus is going to shift on Army footwear.

With black gun sales leveling off after years of major profits, there are several key ways to keep money coming in when the hardware isn't moving.

At this year’s annual summit, industry insiders from the National Shooting Sports Foundation made it clear that relying on the Baby Boomer generation to keep up profits could run businesses into the red.

Vista Outdoor announced July 27 it will purchase hydration carrier manufacturer CamelBak for $412 million.

Located deep in Maryland’s Eastern Shore, LWRC International makes one of the country’s most recognizable gas-piston ARs. And while the quality and design don’t come cheap, its rifles are a good bet for dealers looking to step up their offerings.

The Justice Department is reportedly considering launching a civil rights investigation against a Florida gun store owner who says he's banned Muslims from his shop.

For most “local” forms of advertising, like online, newspaper, radio and television, I recommend you invest for at least three months and preferably six.

Ruger has just brought a game changer to the long range shooting competitions — the Ruger Precision Rifle.

Sig Sauer made a splash like few others at the 2015 SHOT Show. That impact is in no small part due to the aggressive leadership of CEO Ron Cohen.

From airsoft to scopes to high-end hunting pneumatic rifles, Crosman is a national leader in driving the market for nontraditional firearms.

According to the National Shooting Sports Foundation, the latest data from the feds shows gun sales are still strong, belying theories from critics who say recent industry troubles show people don't want guns.

Does it make sense to team police with pot retailers to buy guns? Maybe in The City By The Bay it does.

In a move likely to send shockwaves through the firearms world, a Georgia-based gunmaker is set to release a modern version of what many consider to be the world’s first assault rifle.

In a move that's become all too common among firearms companies that had a heavy dependence on military sales, SureFire announced June 22 it was cutting its workforce in an effort to "streamline operations, refine its product offerings, and cut overall expenditures."

Guns with optics help young shooters go faster, but they also help older shooters shoot more easily.

With amazing technology, the TrackingPoint Precision-Guided Firearm promised to “shoot beyond human capability.” But with two rounds of major layoffs and three CEOs in just four years, the young company seemed to finally succumb to a market that might not have been ready for it.