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How and Why to Try a Firearms Sales Blitz

With so many marketers vying for customer dollars, how do you compete?
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2026 Readers’ Choice Awards Results

As we’ve done for decades, we asked readers of Bowhunting World magazine to vote for their favorite hunting and archery brands. The manufacturers highlighted here were chosen as Readers’ Choice Awards winners in 54 categories.
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2026 ATA and SHOT Show Recaps

If you didn’t attend one or both of these trade shows in January 2026, here’s what you missed.
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On the Hill With the Archery Trade Association

How state and federal policies shape the future of archery and bowhunting.
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In the Spotlight: Wildlife Research Center

From starting with one whitetail lure to today’s successful lineup, Wildlife Research Center has stayed the course with affordable, high-quality products for hunters that make retailer registers jingle.
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Gun Safety at Your Shop's Counter

Gun safety standards at your counter are an absolute non-negotiable.
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Taking on a Leadership Role at Your Firearms Business

Learn the best way to assume a supervision position with a new company from someone who’s been there and done that.
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Omnichannel & Q-Commerce for Your Sporting Goods Store

Rapid delivery and click-and-collect are becoming more and more expected in today’s retail environment. How do you adapt?
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Behind the Counter — Bow and Crossbow Sales

We asked three archery retailers: “In what month(s) do you record the highest bow and crossbow sales?”
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How to Sell More Guns When No One Is Buying

Firearms retailers can use these strategies to make sales in a market downturn.
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New Year First Steps

What you do next matters. Now is the time to review trade show transactions and connections, as well as making a plan for the year ahead.
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Old School Advertising Isn’t Dead

When it comes to promoting your archery shop and upcoming events, it’s smart to consider local print, local TV, radio and even billboards.
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How to Turn Difficult Conversations Into Growth Opportunities

A step-by-step guide to navigating difficult conversations in both your business and personal lives.
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Turning Inventory Into Opportunity

Now is the time to take a hard look at product assortment and inventory levels in preparation for 2026.
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The Death of The Trade Show Has Been Highly Exaggerated

Don’t listen to the naysayers — trade shows are still alive and thriving in the firearms industry, and they’re a great place to do a lot of business in a short amount of time.
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The Right Entity for Your Firearms Business

The way your business is set up affects your taxes, your liability, and many other important factors.
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The Evolution of Deer Attractants: Why Synthetic Scents Are Redefining the Category

How advanced chemistry and changing market dynamics are creating new opportunities for retailers and hunters.