Entries Tagged Michael D. Faw

Marketing doesn’t have to be a big, expensive endeavor if you do it properly.

It’s much more cost-effective and efficient to keep the employees you have rather than hire and train new ones. How do you retain your best workers

Sharpen your sales techniques to sell EDC knives to discerning, blade-savvy customers.

Information on your business, your competitors, your environment and your customers will help you better manage your store.

Nothing makes employees happy like money — but good morale can’t be bought. It’s all about the little things.

You can use an accurate business assessment to help you make smart business decisions.

Bow cases are one of those products that sort of sell themselves, provided your staff is well-informed, you display cases in a meaningful way, and you offer tips to your customers on how to choose the right case — or two — for their needs.

Consider these factors before you decide to relocate your business.

Running your firearms business on a wing and a prayer doesn't work long-term. It's time to put a plan on paper.

Fact: Employees who feel proud about their job and their employer will be better representatives of your business.

Increasing your customer base can be challenging, but by keeping these tips in mind, it can be done.

Constantly getting hit up by charities, event planners and Little League teams? Here’s how to get a grip on your donations.

There are some key considerations to keep in mind when you’re thinking about expanding into a second location by buying an existing business.

You can’t be everything to every customer — but you might be able to partner with other businesses to meet more of their needs.