atk Articles

Survey: Smith & Wesson Best Handgun Brand In 2014

The leading outdoor market research firm Southwick Associates has just released its report on the top hunting and shooting-related brands for last year. Topping the list are Bushnell, Smith & Wesson, Remington and Moultrie.

February 26, 2015

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EXCLUSIVE: Interview With Vista Outdoor CEO Mark DeYoung

Shooting Sports Retailer had the chance to sit down with Vista Outdoor CEO Mark DeYoung to get a better idea of where he wants to take the company and what it all means for retailers in the market.

February 11, 2015

BREAKING: ATK Forms 'Vista Outdoor' For Hunting, Shooting Products

Vista Outdoor Inc., which previously operated as the Sporting Group of Alliant Techsystems Inc., announced today the successful completion of its spin-off from ATK into a standalone, publicly traded outdoor sports and recreation company.

February 11, 2015