Michaelean Pike Articles

Follow these 10 tips to generate more store traffic — and increase sales.

What was socially acceptable for reaching youth archers last year, may not be this year.

Extend the marketing reach of your archery shop with the power of influential how-to videos.

Market your pro shop business and products more effectively with the power of Facebook Groups.

Learn how to take a hands-off approach to messenger marketing with the aid of a chatbot.

Here’s a look back at some of the best Hunting Retailer stories from 2019. Did your favorites make the list?

Marketing to young consumers means broadcasting your message with the correct tool, which is why you should consider Instagram.

With consumers able to order almost anything they want from the comfort of their couch, retailers need to create a positive, rewarding in-person experience.

Leverage Facebook’s advertising program to target a new market space and capture a new audience.

Nearly 70 percent of employees in the U.S. are unengaged, costing businesses billions of dollars a year. Here’s a look at how the happiness of the people on your payroll can impact your bottom line.

Email remains a powerful way to reach and influence consumers. Here’s how to make an email list work for you.

Take word-of-mouth marketing into the 21st century with these social media strategies.

To help generate more revenue, learn how to create a social media business plan to help turn your customers into promoters.

Vegas’ fifth largest trade show and North America’s 17th largest, 2019’s SHOT Show is better than ever!