New for 2020, the TruFire ThruFire bow release aid was designed to enhance accuracy and consistency by eliminating a shooter’s tendency to punch the release. Engaged by a manually closed hook system, a spring-tensioned sleeve exposes the trigger contained inside the release. Once the release is attached to the string, the shooter comes to full draw with the index finger in the release’s C-shaped body frame. The actuation process is initiated by pulling with back tension through the shot, thus exposing the hidden trigger. With this system it is nearly impossible to produce a command style or “punch” actuation. The ThruFire’s trigger features fully customizable travel modification, as well as trigger exposure tension adjustment from 5 to 30 pounds. MSRP: $159.99. Contact: www.feradyne.com