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From the magazine Articles

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How stocking more of fewer products can boost profits

Big box stores and online retailers offer large selections of products, and many smaller retailers try to compete by doing the same. But stocking large quantities of fewer products can actually boost profit margins and increase sales. Here’s why.
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Obsession Turmoil

Obsession is known for producing very fast bows that sacrifice only a very small amount of shootability. The Turmoil takes a new, slightly different direction in the Hybrid Cam DE, a true hybrid-cam configuration as opposed to the two-track eccentric designs driving Obsession’s other bows.
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Diamond Edge SB-1

The Edge SB-1 is driven by Bowtech’s famous Binary Cam System, which slaves the cams together for better and more consistent timing and makes tuning easier to achieve and maintain.
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Elite Tempo

In an era of smooth, pleasant-shooting bows, it’s remarkable that any manufacturer can generate a lot of buzz for producing smooth, pleasant-shooting bows. That’s what Elite has done with its new bow — the Elite Tempo.
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Which is better: Lowest price or dated terms?

You have to choose between lowest price and dated terms. Which do you choose?
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What you should know about the P320 X-VTAC pistol

Learn about how Sig Sauer has teamed up with Kyle Lamb to produce the P320 X-VTAC pistol.
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How to maximize your 2018 ATA Trade Show investments

Heading to the 2018 Archery Trade Association (ATA) Show in January? Plan ahead to maximize your time and energy at the Show.
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Bring in more money using the SIG SAUER Store-Within-A-Store program

SIG SAUER has found an easy way to sell more products in your store.
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EOTech takes aim at scope market

We speak with EOTech's Director of Marketing and Product Development, John Bailey, about the new direction the company is taking with rifle scopes.
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Will 22 Nosler replace .223 Rem.?

Which round is superior: 22 Nosler or .223 Rem.?
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How packaging can make or break a sale

Whether you’re a manufacturer looking to stand out or a retailer considering your merchandise options, product packaging is a critical part of the sales process. Make sure you pay attention to it.
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Are you a great manager?

A team is often only as good as its leader. Want to know how you stack up as a manager? Test yourself in these 10 vital areas.
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Learn how to recruit youth customers to your archery shop

The future is in the hands of the next generation, and archery retailers know just how important it is to recruit customers at an early age. Learn how to cater to youth archers here.