The upcoming 2021 SHOT Show, taking place Jan. 19-22 in Las Vegas, promises to be fully loaded with a new expanded show floor, new opportunities to grow or move your booth location and new opportunities to grow your business.
To help you navigate the exhibiting process, the SHOT Show team at NSSF and ConvExx offer these 10 things every exhibitor needs to know before space selection and booth changes are held June.
- We Heard You. In March, NSSF announced that we had moved the due date for the second SHOT Show installment payment from April 3 to June 5 to allow exhibitors time to sort out their individual circumstances in light of the uncertainty of the COVID-19 national emergency. Accordingly, space selection/booth changes were moved as well and will now take place June 16-19 and June 22-26.
- Help Us Help You. Your SHOT Show account must be up to date prior to space selection/booth changes, so please be sure you have processed your second booth payment, due June 5, prior to space selection.
- Flexibility is Key. Assess whether your current booth structure is modular and can be changed up to accommodate different sizes and configurations. There will be many more opportunities to move booths this year than we have had in past shows due to the expansion, and you may miss out on these opportunities if you are not prepared to commit to varying sizes and configurations.
- Booth Change Requests. If you put in a limited range of options in terms of booth size or location, then there will be limited options provided to you during space selection. The more willing you are to learn about options, the more likely you will find opportunities during space selection. The deadline to request booth changes is June 1. You can request a booth change here.
- Membership Matters. Space selection and booth changes are done in order of SHOT Show priority points and NSSF membership level. Patron and Supporting members of NSSF select their locations before non-members. You must be a member in good standing on June 1, 2020. Expired memberships will not be included when members pick. You can join NSSF here.
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